Built for Performance
On Every Road
Quality tyres, batteries and wheels for every journey. OEM manufacturing from Asia, engineered to global standards and trusted across the Middle East & Africa since 2014.
Honoured by the visits of H.H. Sheikh Nahyan bin Mubarak & H.H. Sheikh Mansour bin Mohammed bin Rashid Al Maktoum
Among the proudest moments in our journey — we were honoured by the visits of His Highness Sheikh Nahyan bin Mubarak and His Highness Sheikh Mansour bin Mohammed bin Rashid Al Maktoum to the Golden Extreme stand at Automechanika Dubai 2025, the region's largest automotive aftermarket exhibition. A reflection of the trust and partnerships we have built across the Middle East & Africa.
Premium performance, not premium prices
Falcon tyres are engineered for Gulf roads and built to compete with the big names — at a noticeably lower price. See roughly how much you could keep in your pocket.
Figures are estimates for illustration only, based on typical comparable-spec pricing and average tread life — actual savings vary by size, specification and volume. Contact our team for a precise, up-to-date quote.
Two house brands.
One standard of quality.
Proprietary engineering backed by partnerships with the world's leading manufacturers — built for the realities of regional roads.
Our value-engineered OEM line — dependable performance and competitive wholesale pricing for high-volume fleet and aftermarket demand.
We distribute alongside globally trusted manufacturers.
Engineered for every road
Find the perfect
fit in seconds
Search by tyre size or by your vehicle. Our team matches you to the right Falcon or partner range — and connects you to your nearest sales point.
A partner built on trust
Meeting today's needs while anticipating the challenges of tomorrow — for dealers, fleets and drivers alike.
150,000+ sq ft of stock ready to ship, across every major size.
Direct OEM sourcing means wholesale pricing that protects your margin.
Dubai-based hub with fast dispatch across the Middle East & Africa.
Every batch tested to global standards, backed by manufacturer warranty.
Trusted by partners
across the region
Honoured by the visits of H.H. Sheikh Nahyan bin Mubarak and H.H. Sheikh Mansour bin Mohammed bin Rashid Al Maktoum at Automechanika Dubai 2025.
We supply our house brands Falcon and Tubroo alongside globally trusted manufacturers including Goodyear and Bridgestone.
150,000+ sq ft of warehousing and 120+ active sales points serving dealers and fleets across 20+ countries in the Middle East & Africa.
Frequently asked questions
Can't find what you're looking for? Our team is on hand — call us on +971 586 498 398 or send a message.
Contact us →Visit a showroom near you
Two UAE showrooms and 120+ sales points across the region. Walk in for expert fitting advice or wholesale enquiries.
Become a Golden
Extreme supplier
Manufacturing tyres, batteries or wheels to global standards? Plug into our distribution network across the Middle East & Africa and reach 120+ active sales points from a single Dubai hub.
Tell us about your products — our sourcing team responds within 2 business days.
Become a Golden
Extreme distributor
Carry Falcon, Tubroo and the world's leading tyre brands. Flexible payment solutions, exclusive partner offers, and dedicated post-purchase support — let's build for performance together.
Tell us about your business — our partnerships team responds within 2 business days.